AmzMonitor Guide for Amazon Sellers

Below, find easy, quick steps to use AmzMonitor services.

Monitored Fileds


In this section, you will find a comprehensive overview of all the fields tracked by AmzMonitor and how enabling them in the Product Notification Trigger ensures you are alerted to any critical changes. For each field, we also provide examples of the email notifications you will receive, giving you a clear understanding of how these insights can help you maintain full control over your inventory and market performance.

Reviews Rating

AmzMonitor tracks the star rating and total rating count for every product you monitor on Amazon. When a change is detected, you'll receive an email notification like the one below — for example, if a product's average rating rises from 4.0 to 4.5 with 61 new ratings bringing the total to 1,961, you'll be notified instantly so you never miss a shift in product reputation.

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Every alert is also listed in the Alerts table, so you can review all past and current notifications in one place.

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Alongside each alert, you'll also see the latest monitored product information — including the product's current rating, review count, and other tracked details — reflecting the most recent snapshot captured at the time the alert was triggered.

Description

AmzMonitor also tracks the product description for every product you monitor. When a change is detected, you'll receive an email notification and the change will appear in your Alerts table. Newly added text is highlighted with a green background, while removed text is shown with a red background and strikethrough, so you can immediately see exactly what was added or removed.

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Since description changes can be lengthy, the Alert column in the Alerts table displays a brief summary with a link — clicking it opens a popup showing the complete diff of the description change.

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Bullets

Product bullets are the key selling points listed on a product page. AmzMonitor tracks any changes to these bullets; detected changes appear in the popup, are recorded in the Product Alerts table, and are also sent via email notifications.

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You can also filter the Alerts table by field type using the filter in the top left — making it easy to view only the alerts relevant to you.

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Categories

Product categories are the classifications Amazon assigns to products to organize them in its catalog (for example: “Electronics > Headphones” or “Home & Kitchen > Coffee Makers”). AmzMonitor tracks these category changes. When a product’s category is updated, the change is sent via email notifications and logged in the Product Alerts table. This makes it easy to see which products have updated categories and take action if necessary.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Dimensions

Product dimensions refer to the size measurements of a product, such as length, width, and height, listed on its detail page (e.g. 10×5×2 inches). AmzMonitor tracks these changes; the update is shown in the Product Alerts table, and also sent via email notifications.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Shipping Weight

Shipping weight refers to the total weight of the product including its packaging, as listed on the product detail page (e.g. 1.5 lbs). AmzMonitor tracks these changes; the update is shown in the Product Alerts table, and also sent via email notifications.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Sellers

On Amazon, a single product listing can have multiple sellers offering the exact same item. Each seller may list the product at a different price and in different conditions such as new, used, or refurbished. This structure makes it essential to monitor seller activity in order to fully understand the level of competition on a product.

AmzMonitor tracks all sellers and offers associated with a product. It allows you to see how many sellers are competing on a listing, what prices they are offering, and in which condition they are selling the product. All of this data is presented in a detailed and structured way within the Seller Report. To learn more about the Seller Report, please click here.

AmzMonitor also monitors key competitive changes. It detects when a new seller enters a listing or when an existing seller leaves, and sends instant alerts when the total number of sellers increases or decreases. This allows you to quickly spot shifts in competition and respond accordingly with your pricing and strategy.

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The Alert column in the Alerts table provides a brief summary, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Buy Box

Buy Box is the section on a product page where customers can directly add an item to their cart. While multiple sellers may offer the same product, only one seller at a time wins the Buy Box, making it a critical factor for driving sales.

AmzMonitor tracks who owns the Buy Box for a product and monitors the Buy Box price over time. AmzMonitor also tracks changes in Buy Box ownership and price, and notifies you instantly with alerts whenever these changes occur. This helps you quickly react to competition, adjust your pricing strategy, and stay competitive on high-value listings.

When you enable the Buy Box Price field, you will receive alerts only for increases or decreases in the Buy Box price.

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When you enable the Buy Box Seller Name field, you will receive emails about which seller owns the Buy Box and whenever the Buy Box ownership changes.

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If you provide your seller information, AmzMonitor will also show whether you own the Buy Box in your reports, and notify you via email whenever you win or lose the Buy Box. This helps you quickly react to competition and adjust your pricing strategy.

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The Alert column in the Alerts table provides a brief summary, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Best Seller Rank

Best Seller Rank (BSR) indicates how well a product is selling within its category. A lower rank means higher sales performance, making BSR one of the most important indicators of a product’s demand and market position. Understanding your product’s ranking helps you evaluate sales performance, track demand trends, and benchmark against competitors. Changes in BSR can signal shifts in sales velocity, seasonality, or increasing competition, allowing you to make more informed pricing and inventory decisions.

AmzMonitor tracks Best Seller Rank across all categories listed on the product detail page. It continuously monitors ranking changes and sends alerts whenever there is a significant increase or decrease, helping you stay on top of performance trends and react quickly to market changes.

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The Alert column in the Alerts table provides a brief summary, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Amazon Choice Badge

Shipping weight refers to the total weight of the product including its packaging, as listed on the product detail page (e.g. 1.5 lbs). AmzMonitor tracks these changes; the update is shown in the Product Alerts table, and also sent via email notifications.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Best Seller Badge

Best Seller Badge is awarded to products that achieve the #1 position in a specific category. This badge highlights top-performing products and significantly increases visibility and conversion rates, as customers tend to trust and prefer best-selling items. Earning the Best Seller Badge is a strong indicator of high sales velocity and competitive advantage within a category. It can lead to increased traffic, higher credibility, and more consistent sales performance.

AmzMonitor tracks Best Seller Badge status for your products and notifies you when your product earns or loses the badge. It also informs you which category the badge was achieved in, allowing you to clearly understand where your product is leading and capitalize on that success.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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Availability

On Amazon, a product may sometimes appear as Unavailable on its detail page. This can happen for several reasons, including inventory being out of stock, the listing being temporarily disabled by Amazon, or account-related issues such as policy violations or fulfillment problems. AmzMonitor tracks these changes and notifies you whenever your product becomes unavailable, so you can react quickly.

Similarly, a product can be Search Suppressed, meaning it does not appear in Amazon search results even though the detail page is still active. This can occur for reasons such as pricing issues, incomplete or inaccurate listing information, policy violations, or low-quality content that does not meet Amazon’s search standards. AmzMonitor monitors search suppression by checking whether your ASIN appears in search results and alerts you immediately, helping you identify visibility issues without confusing suppression with deletion.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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MAP

MAP, or Minimum Advertised Price, is the lowest price that a seller is allowed to advertise for a product. It’s an important tool for maintaining brand value and preventing price erosion across multiple sellers.

AmzMonitor tracks all sellers and their prices for a product, and when you add a product, you can set a MAP price. If any seller lists the product below this MAP price, AmzMonitor automatically generates an alert and notifies you. This allows you to quickly identify pricing violations, maintain pricing consistency, and protect your brand’s value across the marketplace.

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The Alert column in the Alerts table provides a brief summary with a link that opens a popup showing the full description change, and you can filter the table by field type using the top-left filter to easily view only the alerts that are relevant to you.

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To activate MAP alerts, the MAP field must be enabled in the Product Notification Trigger section. Additionally, a MAP price needs to be set for the product. You can define this MAP price either when adding a new product or later by editing the product and entering the value in the MAP Price field that appears in the pop-up window.

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Description From Brand & Description From Manufacturer

On Amazon, a product’s Description from Brand is the content created or provided by the brand itself, highlighting features, benefits, and brand messaging. The Description from Manufacturer is the content supplied by the product manufacturer, often including technical details, specifications, and usage instructions. Both of these fields can contain rich content such as images, tables, and formatted text.

AmzMonitor tracks both Description from Brand and Description from Manufacturer and notifies you of any changes. Currently, these fields are monitored as text, so even the smallest change—whether in text or formatting—can trigger an alert.

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