Amazon Seller Dictionary

This dictionary is designed to help Amazon sellers quickly understand the most important terms used inside Amazon’s ecosystem.

B2B (Business to Business)

B2B refers to commercial transactions where both parties are businesses, such as manufacturers, wholesalers, distributors, or corporate buyers operating within a supply chain.

What is B2B?

B2B (Business to Business) describes transactions that take place between two organizations rather than between a business and an individual consumer. These relationships often involve bulk purchasing, long-term contracts, and negotiated pricing.

Common B2B Examples

  • Manufacturers selling to distributors
  • Wholesalers supplying retail chains
  • Brands selling in bulk to corporate buyers
  • Service providers working with enterprises
  • Amazon Business transactions

B2B in the Amazon Ecosystem

On Amazon, B2B transactions are commonly handled through Amazon Business, where sellers offer business pricing, quantity discounts, and tax-exempt purchasing options.

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