Keyword indexing refers to the process by which Amazon recognizes and associates specific keywords with a product listing, making it eligible to appear in relevant search results.
Keyword indexing is the mechanism Amazon uses to determine which search terms a product listing is eligible to rank for. A keyword must be indexed before a product can appear in search results for that term.
Without proper keyword indexing, a listing will not appear in search results regardless of its quality or sales performance. Indexing is a foundational requirement for Amazon SEO and organic visibility.
AMZMonitor helps sellers track the keyword rankings of their products by monitoring selected keywords on a daily basis and analyzing how ASINs perform across Amazon search results. With timely alerts for both positive and negative ranking movements, AMZMonitor makes it easy to understand keyword performance trends, react quickly to ranking changes, and optimize listings and strategies to stay ahead of competitors.
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